Tag Archive

Below you'll find a list of all posts that have been tagged as “Deep Background”

What we’re thinking about.

Okay, So You’ll Only Talk “Off the Record”

Television-Wall-757447Not everyone takes PR 101 or Journalism 101 in college and perhaps for that reason there is often confusion in the PR profession and even journalism circles about what terms like “Exclusive” and “Deep
Background” mean. Add bloggers into the mix, and “On the Record,” “On
Background,” “On Deep Background” and “Off the Record” are open to