Bloomberg News turned the tables on me today. I just returned from a fascinating briefing given by the San Francisco Bureau Chief, and top tech editors/reporters at Bloomberg’s swanky waterfront San Francisco bureau and I had to agree to keep everything off-the-record about what was said about Bloomberg’s inner workings and plans.

How many times have I asked that of reporters? Irony of ironies, I recently blogged about how the term “off-the-record” is open to interpretation Okay, So You’ll Only Talk Off the Record.

So I’m hogtied, but I will say this, I am very impressed by what the reporters do day in and day out at Bloomberg News.

Next time a Bloomberg reporter wakes me up at 4:00 AM (or worse, reports on the national wire that I was unavailable for comment) I may just be a little more understanding … or maybe not.